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An interactive story · 2 min scroll

This is not a resume.

It’s the story of how a kid from Ukraine ended up designing products used by millions — told one scroll at a time. Questions asked, tools unlocked, apps shipped.

Scroll to begin
Chapter 01 · Origins

In Ukraine — where I was born and raised, and where I first learned that the fastest way to understand how something works is to take it apart. Most things survived the process. Some even worked afterwards.

Chapter 02 · Kyiv

Nope. Kyiv University of Tourism, Economics and Law, 2002–2007. No design degree, no bootcamp — just relentless curiosity and a computer. Everything that came after was learned by shipping.

Chapter 03 · First pixels

Around 2011 — and it stuck. My product-design journey properly began at Chatbox, a team-messaging SaaS — the pattern Slack would later make famous — working between management, sales and engineering. The features I helped ship fast helped secure investment and land the first big customers.

Tools unlocked
  • Photoshop
  • Illustrator
  • HTML & CSS
  • Pixel patience
Chapter 04 · The e-commerce years

I helped grow a small agency into a large e-commerce brand, designing experiences for major retail clients. Along the way I set up the design practices and dev workflows — and mentored the junior designers coming up behind me.

Tools unlocked
  • Sketch
  • Shopify
  • Conversion design
  • Mentoring
Chapter 05 · Going lead

As Lead Product Designer I led a team of three and shipped Shipshape — smart-home monitoring that catches household problems early, from the app and design system to the brand and its mascot. I even climbed into the crawlspaces where the sensors get installed to get the research right. Then MyGoTrainer, an iOS marketplace where I owned the UX for all three sides: clients, trainers and facilities.

Skills unlocked
  • Design leadership
  • IoT
  • Marketplaces
  • User research
Chapter 06 · Day one

Joining Linc as Founding Product Designer — employee-one energy, a studio platform for content creators, nothing but a blank canvas. I built the design system and the end-to-end UX from scratch, iterating with users and engineers daily.

Tools unlocked
  • Figma
  • Design systems
  • 0→1 product
Chapter 07 · The big leagues

DraftKings — since 2016, nearly a decade of designing large-scale consumer experiences in one of the fastest-moving, most regulated spaces in tech. When millions of people use what you design, usability, performance and consistency stop being nice-to-haves.

Skills unlocked
  • Design at scale
  • Experimentation
  • Regulated UX
  • Accessibility
Chapter 08 · Everything changes

When AI agents showed up. Suddenly one designer could research, design, code and ship an entire product. I went all-in — prototyping at the speed of thought, with language models as teammates instead of tools.

New teammates acquired
  • Claude
  • ChatGPT
  • Claude Code
  • AI agents
  • SwiftUI
Chapter 09 · Proof of work

Numi — an AI nutrition tracker for iPhone, live on the App Store. Snap a photo of your meal; it reads calories, macros and micronutrients, and builds a personal “Metabolic Fingerprint.” Concept, design, code, App Store — designed and built solo, shipped in 2025.

Achievement unlocked
  • 🏆 Solo-shipped an iOS app
  • AI / Vision
  • Founder
Chapter 10 · The 3 a.m. shift

Of course not. In 2026 I shipped Tysha — a white-noise app for exhausted parents. Real-time generated sound, no loops, no ads, no internet needed. Every screen designed for one hand, in the dark, at 3 a.m.

Achievement unlocked
  • 🏆 App #2 shipped
  • Audio / DSP
  • Offline-first
Chapter 11 · One QR code

Not even close. Mid-2026 I started Kartaone QR code for a whole restaurant. Guests scan the table sticker to browse, order, split and pay in their own language, no app needed; owners get a full back office with live floor plans, analytics, auto-split payouts and an AI waiter. My biggest solo build yet — guest app, dashboard and design system, end-to-end.

Achievement unlocked
  • 🏆 Full platform, 0→1
  • Payments
  • AI menu
  • Web app

Chapter 12 · Now playing

So… what’s next?

Today I’m in the SF Bay Area — designing at DraftKings, running three live products, and open to senior product design roles & select collaborations. The next chapter could start with your message.

14+ years of design 3 products shipped & live 3 languages ∞ curiosity